Category Archives: Value of Signage

Things to consider when choosing your SIGN COLOURS

Because business signage is the first visible advertisement for any company’s services or products, corporations spend huge amounts of money researching the most appealing choice of colours for their specific needs. It is true that people are affected psychologically by the colours presented to them in advertising promotions. Choosing the right two basic colours for […]

Understanding the Value of Signage – A Business without a Sign is a Sign of NO Business!!

The Value of Signage There is an old axiom that the 3 keys to successfully selecting real estate are “location, location and location”. The 3 keys that guide the successful selection and development of commercial properties are Visibility, Accessibility and Parking. An effective on-premise sign is critical component of visibility, and the sign should receive the same […]